wallflower • collaborative, custom creative for thoughtful brands & people
WONDERING WHAT WE DO? WE’LL TELL YA. We’ve lived and breathed blogs and social media for the past decade so we definitely have a lot to offer! Our clients are mindful brands and businesses who believe in themselves, operate with integrity and genuinely care for their customers and clients. Scroll through our services below to see how we can support you with your WordPress website, Shopify storefont, SEO, copywriting, and more.
Our aesthetic is clean and modern, with fun personalized elements mixed in—we’re all about surprising the viewer with that unexpected detail. Our writing style is warm and laidback, yet tailored to your unique voice and reader. And we always think about what would make someone feel welcomed to hang out on your site and get to know your brand with pretty details and easy navigation.
WordPress + Shopify web design
and development
Custom web design and build for WordPress and Shopify websites. With custom code included, we dream up—and execute—functional and original designs. And yes, we’ll show you how to edit your content and make updates, too!
Brand strategy + design
All of our branding services include a bit of strategy and a bit of design (at the very least). Visuals, tone, and content should always be thoughtfully tailored to your strategy, so packages are customized to your exact needs (nothing less—or more.)
Brand strategy may involve positioning, messaging (see below), color palette and moodboard, logos, and website or social media assets.
We welcome rebrands and brand refreshes as well! Sometimes you have a good thing going that just needs a fresh direction.
Brand messaging +
website copywriting
Brand messaging is generally included in our brand strategy packages, unless you’ve got this covered. Storytelling in the form of core values, mission statements, taglines, and customer personas are just as important as your brand’s design. But you don’t need to be re-doing your visuals to hone in on your voice, so it’s available as as separate service as well.
We also offer website copywriting, blog posts and editorial management, email copy, and more.
Digital media audits
+ seo assessments
We’ve seen a lot of websites—the good, the bad, the bewildering. And we’ve seen them from the perspectives of copywriters, digital media managers, designers and developers, and even (most importantly!) bloggers.
Digital media audits and SEO assessments can help you go from a hobbyist to The Real Deal by providing a detailed outline of what’s working and not working with your digital brand, and how to reach your updated goals.
Instagram strategy
Think of it as a branding project, but for Instagram specifically. You want it to fit your brand seamlessly, while reaching a specific subset of your audience.
We pair experience as social media managers for lifestyle bloggers, celebrity brands, and small businesses with industry best practices and emerging trends for an effective custom strategy. Part 1 involves finding and getting to know your audience on Instagram. Part 2 is all about reaching them in all the right ways.
Instagram services can (but don’t have to) include content planning, creative direction, and copywriting. They don’t include daily execution.
Web maintenance
+ ongoing SEO
For SEO assessments, we comb through every aspect of your web presence and tell you how to achieve the search ranking you want. Spoiler alert, it’s a pretty big to-do, that carries on as long as you have your website! Our ongoing site maintenance and SEO plans help you offset some of this time commitment while monitoring and analyzing results.
